Rachel K. Belkin Portfolio
Content Creator + Marketing Strategist
I’m a creative, lifelong learner with strong marketing, social media, writing, and interpersonal skills who enjoys teaching and sharing my knowledge and love of digital content creation, social media marketing, and building a community.
- Over 15 years of experience in social media marketing, digital content creation, search engine optimization, and email list building.
- Demonstrated track record of problem-solving, developing, and implementing marketing and content strategies
- Sold a business started from scratch
Contact me for consulting rates or to set up a meeting.
Writing and Public Speaking Examples
Written, edited, applied SEO, and refreshed more than 1,000 blog posts, including managing and editing content submissions from other writers.
Syndicated freelance writer with articles published on HuffPost, MSN, Associated Press, Hometalk, and more.
Experienced public speaker comfortable in front of live audiences and cameras, including TV segments for Fox 7 Austin, KXAN, and CBS Austin.
Blog and Social media growth
I started a healthy lifestyle blog, brand, and community, in 2008 with $0.
Since then, through hands-on learning, taking courses, reading books, listening to podcasts, and attending conferences, I organically grew the website, email list, and social media accounts.
Sold: September 2021
Consulting Experience Examples
Travel Company- Analytics and training
I worked with a multibillion-dollar company to analyze help center web traffic, give presentations on reading and running reports, strategize customer journeys, and make recommendations to improve the customer experience and meet KPIs.
I collaborated across teams and gave developers assignments and procedures to track specific events.
Then, I trained the team to use and analyze the Google Analytics reports I generated.
Real Estate Company- SEO
I helped a local real estate business to improve search engine optimization. I analyzed their data and created a strategy to improve their search traffic.
Food Truck- Social Media Management
I managed a local food truck’s social media accounts using Hootsuite.
Education – Instagram account Growth
I created a strategy to improve engagement and increase followers and taught the user how to implement the changes. She exceeded her goal in followers and engagement.
E-commerce + SEO
I helped the brand transition to a new point-of-sale system. I analyzed their website traffic, made and implemented changes, and trained the employees on the new system and search engine optimization.
Social Media Examples
Awards and Accomplishments
From 2011 (when I started using Google Analytics) to September 2021 (when I sold the site), the site had 7,800,000 pageviews.
Trademarked the name, Cha Ching Queen.
Ranked #12 on the Influence.co list of top Austin, Texas influencers
#11 of Top Texas mom blogs on Feedspot
SEO: Listed and displayed in the top position on search engine results pages (SERP) for “top Austin bloggers” and “top Austin blogs”
Work with me on sponsored campaigns, freelance writing, press trips, and promotions.
I offer various packages and a-la-carte options for sponsored posts, product reviews, travel, media trips, photography, event coverage, public speaking, and social media, blogging, and SEO training. Here is my influencer media kit and my journalism media kit.