Hi, I’m Rachel K. Belkin, founder and content and marketing strategist at Elkin Bay. At SXSW 2024, I want to share why influencers are all that and a bag of chips. This SXSW Panel is For Business Owners, Hiring Managers, and Influencers Business owners and those in marketing roles who are looking for ways to…
In recent years, the agricultural industry has undergone significant transformation due to adopting industrial practices. The American Society for the Prevention of Cruelty to Animals (ASPCA) conducted a comprehensive survey in 2023 to shed light on the current state of industrial agriculture. This article delves into the key findings of the survey, highlighting its implications…
Building a business has never been easy, but growing a modern brand without the aid of digital media is next to impossible. Digital marketing, an expansive field with many sub-disciplines, has quickly become necessary for organizations of any scale. For growing businesses already limited on time, money, and other resources, digital marketing may seem like…
As an SEO consultant and search engine optimization specialist, I have seen first-hand how a well-optimized website can impact a business. In today’s digital age, having a strong online presence is more important than ever, and that’s where I come in. I provide top-notch expert SEO services to businesses in Austin and beyond, helping them…
I’m in the process of creating an email marketing strategy for a client. As I put together this plan, I decided to write an article with the key steps to creating an effective email marketing strategy. Key Steps to Creating an Email Marketing Strategy Define the goals and objectives Start by understanding the client’s overall…
As the cost of living in Austin, Texas continues to rise, the city’s vibrant music scene faces increasing challenges. With over 8,000 musicians in the greater Austin area, many struggle to afford basic necessities, including healthcare. Fortunately, the Health Alliance for Austin Musicians (HAAM) provides a lifeline for over 3,000 local musicians, offering comprehensive healthcare…